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Saturday, July 23, 2016

Billion Dollar Bully-YELP

Click to read more about Kaylie
I received an email last week from someone (Kaylie) who found my blog and was hoping I would share her information with my readers. I receive emails from people multiple times a week requesting the same thing and rarely do I even consider what they are trying to promote. This was different- I couldn't wait to help her spread the word of her project-

Over the past 7 years I have developed a hate-hate relationship with Yelp

Incident #1: My first problem involved multiple listings for the dental office I work for. I contacted their company numerous times and then got our marketing company involved hoping they could make some progress in getting our information listed correctly on their site. After 3 weeks and no change I finally sat through their sales pitch and told the Yelp rep that I would "love to advertise with you but I dodn't feel comfortable because you are unable to fix this small issue". And like magic...hours later we were down to one accurate listing on their site.

Incident #2: We have 32 reviews (all 5 stars) but only 2 of them show up as recommended. Admittedly Yelp is not super popular in the midwest so most of these people have only ever written one review...and it was for us...because we are pretty freaking awesome (I'll save that info for another day ). However- how on earth did they filter out someone who has written 50 + reviews? I'll tell how- because we don't advertise with them! Again multiple discussions and vague explanations of how they filter reviews- but once I show interest in advertising, but identify my road block as this review not posting- magic happens and it shows up.

The film had a very successful kickstarter campaign and is getting ready to launch it's Indiegogo campaign. Please help spread the word so we can get this documentary fully funded and shed some light on this internet bully.


Friday, April 8, 2016

Kicking the Habit at 3 Years Old

 I am a full time hygienist and the mom of two wonderful, totally different children.

Jackson is 7 and I would describe him as the worlds easiest child-from birth. (I do realize this could change but I am keeping my fingers crossed!) When Jackson was born I refused to let him have a pacifier or suck his thumb. I was determined to promote optimum jaw formation from day one- I fought a good fight and won!

I sucked my finger until I was in 2nd grade and as a result I have a narrow high vaulted palate,cross bite...headaches, neck pain... I also had huge tonsils and a few other issues that lead me down a path of occlusal related problems. If you aren't familiar with Myofunctional Therapy  its pretty interesting, I'll save this for another day but I really wanted to protect my kids from having the same problems I've had.

4 years later I delivered my daughter Kennedy. She is spunky and strong willed, determined, and a hand full- from birth. Maybe even during my pregnancy. This child wouldn't sleep- didn't want to be held. We had ultrasounds, changed formulas, gave gas drops- you name it we tried it. What made her happy? Her fingers... her fingers made her happy and quiet and she would sleep. So I happily let her suck not 1 but 2 fingers.
I would share pictures of my cute little girl and in almost every picture her fingers were in her mouth. Of course my dental friends were cringing inside- and truthfully I was dreading the day we would have to try to break this habit. I honestly could see her sucking those finger until she was 15, she is that determined.


I decided to try a product that I had heard of Mavala Stop- it tastes terrible. When I say terrible I mean the worst thing you have ever tasted, worse then the worse thing you have ever tasted. If you try this for your child DO NOT get it on your fingers- seriously DON'T!!

I put it on Kennedy's fingers after dinner, she kept forgetting and trying to suck her fingers and freaking out. When she went to bed the same thing happened. I had water for her to drink and the taste was so bad she got a little gaggy. The first night was a long night, she had a difficult time falling asleep and she would forget and again the horrific taste would cause her to need to drink a ton of water. We survived , the first night was the worst. There were times that I wished I could just wipe it off her fingers and we could all rest peacefully. Trust me its not an option,it doesn't wipe off!

In my world it was necessary that we let her develop this habit, but it was also necessary that we break the habit by the time she was 3 and a
                                                half. She may have hated it for a couple of nights but life long she will
                                                thank me.

You can purchase Mavala stop at Walgreens and on Amazon:

Wednesday, January 13, 2016

Ideas for Celebrating Birthdays In Dental Offices

I have always loved birthdays, I try to celebrate mine for the entire month!  My children are 3 and 7 and I make a really big deal out of their birthdays as well. As a rule I take my birthday off of work, I also take my kids birthdays off- I work full time and I feel that the least I can do is give them my undivided attention on their special day.

Most of my coworkers are a little less enthusiastic about birthdays- but thanks to my supportive bosses we have managed to pull off some pretty fantastic birthday celebrations.

One of my favorite ways to celebrate is with a Facebook post- I think its always nice to see how much other people appreciate you and to read their comments-

When one of our office administrators turned 50 we had to make sure EVERYONE knew- so we made huge signs for the doors entering the building and to put out by the road. She seemed to really appreciate all of the attention...

When one of our doctors and office manager turned 40 on the same day we decided to reflect back on their lives- our patients really loved looking at their pictures...

One of our doctors is turning 60 next year and I am hoping we can organize a little after work surprise party complete with a roast. One of my patients hired a professional comedian to roast her husband and I think this could be a lot of fun...for the right person.


If you have any birthday celebration ideas I would love to hear from you email me at

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